Rofocus recreates ambient background noises to help you enhance your creativity and productivity. Immediately immerse
yourself in a distraction-free environment that you work best in - whether that's in a Parisien café or the Amazon rainforest.
People are different and some ambient sounds work better than others, depending on what you're used to and
your mood on the day.
Rofocus offers the most comprehensive set of ambient environments (over fifteen carefully crafted sounds!) to ensure you can choose where you fit in best.
The Science behind Ambient Noise
According to a peer-reviewed study by the Journal of Consumer Research, a moderate level of ambient or background noise induces distraction which encourages individuals to think at a higher, abstract level, and consequently exhibit higher creativity'.
Through a series of experiments, the study demonstrated that people would come up with new ideas for problem solving, or list uncommon uses for a common object, and that even shoppers were more creative when listening to background noises (e.g. cafeterias and nature sounds).
The lead researcher, Ravi Mehta, explains this: "An increased level of distraction makes you think 'out-of-the-box' - what we call abstract thinking or abstract processing, which is a hallmark of increased creativity."
Track your focus with a Pomodoro timer
Also included in Rofocus is a simple, beautifully designed timer helps you track your focus and stay on track.
Aim for 25 minute focus intervals if you want to use the Pomodoro technique - you can also customize the timer to whatever suits your routine best.